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GAMESPY消息:
You may think that paying $499 and $599 for a PlayStation 3 is a lot of dough, but Sony is paying even more according to Merrill Lynch, Analysts at the company have pieced together what they think are the costs Sony pays for each PS3. They believe that each Cell microprocessor (the brains of the PS3) costs $230 to make. Blu-ray optical drives, another PS3 feature Sony is touting, cost $350. Just those two components alone already cost more than the entry-level version of the PS3. After factoring in the hard drive, RAM, and other hardware and manufacturing costs, Merrill Lynch estimates that Sony has to dish out more than $715 for each PS3 that rolls off the assembly line.
FORTUNE has recently posted a story about the risk Sony is taking with the PS3. According to the article, Sony has not commented on the estimated manufacturing price of the PS3. The same article speculates that if Sony is able to ship four million PS3's this year, the company will take a $1 billion hit from selling its console at such a big loss. Still, this isn't anything new. Companies have always taken a hit on hardware sales, only to make up for their losses through software sales. Only this time, the stakes for Sony are higher than ever.
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你可能觉得花499或599美金来买PS3真的是贵了,可是按照Merrill Lynch(谁啊==)的说法SONY的成本要比PS3的售价高得多.据分析家分析SONY制造PS3的成本后表示相信每颗CELL处理器的价钱应为230美金,蓝光光驱和其它索尼所吹嘘的各种功能则需要花费350美金.单单是这两样东西已经超过499这一PS3最低价格了,而且PS3还配备有硬盘,内存,加上其它各种零件费用以及生产成本,Merrill Lynch预计SONY要为PS3花费至少715美元才能让PS3顺利的下生产线...
最近还有一篇关于SONY为了PS3须要承担多少风险的文章.按照文章的说法,SONY从来没有对PS3的成本问题作出任何的回应,文章还指出加入SONY在今年内能让四百万台PS3摆上货架的话,SONY必须准备好10亿来填补这个由主机造成的亏损.尽管如此,这也不算什么大新闻,因为每个公司都会在硬件方面有所亏损,只能从软件方面挽回.对于SONY来说这将会是有史以来最大的赌注.
来A9第一次发稿,试看看翻译.. 如不好之处请见谅 . |
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发表于 2006-6-3 20:39 · 浙江
