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日前,来自美国市场调查机构Forrester公布了一份调查报告。在这份报告中显示,在对一万个美国家庭的调查中,PS3和PSP的知名度位列前矛,分别居于第一、二位。
在此次通过电子邮件的调查中,尽管SONY公司没有公布PS3的确实上市时间及价格,但是有72%的受调查家庭都知道PS3并且还有6%的被调查者计划购买PS3。而听说过PSP的有65%,并且有3%的用户有购买计划。
The Sony PlayStation 3 and the PSP have the highest percentage of brand awareness amongst consumers according to Forrester's latest report on the video games industry (which we covered earlier, twice). The mail based survey (of 10,000 households in North America) found that 72% of North American consumers have heard of the PlayStation 3 and a full 6% plan to buy one, despite the fact that Sony has yet to announce a final feature set, a release date or the console's price.
The Sony PSP came second on the chart of consumer gaming device awareness - 65% of consumers have heard of the PSP and around 3% plan to buy one. It's clear that Microsoft's Xbox 360 console faces an uphill battle if it wants to wrestle the mindset of North American consumers away from Sony.
Amusingly--and probably unsurprisingly--none of the consumers that had heard of the Infinium Phantom said they were planning on buying the console.
此外,根据来自日本卖店的情报称,PSP版《北欧战神传·蕾娜丝》的预约情况火爆,超过了卖店预想。预计“発売直後は品切れ”. |
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