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原文地址：
http://www.gamespot.com/news/6156459.html
Sony shares slid almost three percent on the Tokyo Stock Exchange yesterday after an industry analyst dropped his rating of the company and halved his PlayStation 3 shipment expectations for the fiscal year, according to the Reuters news service.
In a note to investors, Mitsubishi UFJ Securities analyst Masahiko Ishino expressed doubt in Sony's ability to reach its goal of 6 million units shipped by the end of its fiscal year, March 31, 2007, the report said. Ishino instead offered a new projection of 3 million units, saying that Sony would fall short of its goal because it wouldn't be able to obtain enough of the high-tech parts it needs.
While such a shortfall in systems could damage Sony's game business in the short term, Ishino was also concerned with its longer-term effect on the company. If Sony can't get the units out the door, it will take longer for the company to recoup its substantial investment in developing the system. That was the reason Ishino gave for lowering his rating of the company's stock, Reuters reports.
Last week, Sony Computer Entertainment America president Kaz Hirai told GameSpot he was expecting to ship 2 million PS3s by the end of 2006. That was quickly followed by clarifications from Sony saying that the company was still planning to have 2 million systems ready for the November launch and another 2 million shipped by year's end.
When asked by GameSpot to address the analyst's note, a Sony rep said the company does not comment on each analyst report, speculation, or rumor that surfaces. However, he did reiterate Sony's previous position.
"SCE has not changed its shipment schedule and is still on target to ship 2 million by launch window, 4 million by the end of this year, and 6 million by the end of FY 06," the representative said. However, the company did release a new batch of photos of the PS3, showing it and its controller up close and personal.
Sony's shares on the Tokyo Stock Exchange fell 150 yen ($1.29) to close Thursday at 5,100 yen ($43.78).
据路透(通讯)社报道，一位分析专家以降低了对PS3的出货量的期待而丢掉了他在该公司的地位，之后，昨日索尼股票下滑了将近三个百分点。
在一个给投资者的便条上，分析专家Masahiko Ishino表达了自己对索尼事后有能力实现先前所许诺的在下一个财政年到达之前（2007.3.31）PS3出货量将达到600万台的怀疑。并且，他提出了一个自己认为的数据：300万台。并且提到，索尼将会降低自己的目标，因为索尼无法获取足够的高科技的PS3组件。
尽管缺货可能在短期内伤害到索尼在游戏产业上的利益，但Ishino同样指出了缺货对该公司的长期影响，如果索尼不将这些情况公布于世，公司将花更长的时间来偿还不菲的投资债务。据路透(通讯)社报道，这也就是Masahiko Ishino丢掉了他在该公司的地位的原因。
上周，索尼娱乐事业部美国分部总裁Kaz Hirai告诉Gamespot说，他希望ps3在2006年底出货量能达到200万台。马上索尼就出来澄清说，公司仍然计划在十一月底出货200万台，而在年底达到出货量400万台。
当Gamespot问到那位分析专家的便条的时候，索尼回应说公司不会对任何一位分析者的肤浅的报告，臆测，或是谣言发表评论。并且重申了索尼之前的决定。
“SCE并没有改变自己的出货表单，并且仍然准备在最有力的时机达到出货200万台，年底400万台，06财政年底600万台。“索尼如是说。并且，索尼还在放出了一组新的PS3的照片，详细的展示了PS3及其手柄。
索尼股票在东京交易市场上在周三收盘时跌了150 日元 ($1.29)至5,100 日元($43.78).. |
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发表于 2006-8-25 13:14 · 广东
